{"id":37936,"date":"2022-09-02T10:53:00","date_gmt":"2022-09-02T14:53:00","guid":{"rendered":"https:\/\/centricconsulting.com\/?post_type=resources&#038;p=37936"},"modified":"2025-08-12T10:53:43","modified_gmt":"2025-08-12T14:53:43","slug":"bpm-and-rpa-3-things-software-vendors-wont-tell-you","status":"publish","type":"resources","link":"https:\/\/centricconsulting.com\/resources\/bpm-and-rpa-3-things-software-vendors-wont-tell-you\/","title":{"rendered":"BPM and RPA: 3 Things Software Vendors Won\u2019t Tell You"},"content":{"rendered":"<h2 style=\"text-align: center;\"><span lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\">Many automation vendors claim they can solve your business problems with robotic process automation (RPA) or business process management (BPM) systems. But most of these automation platforms are not built for your holistic needs.<\/span><\/h2>\n<p style=\"text-align: center;\"><a class=\"button\" href=\"https:\/\/vimeo.com\/745464541\/4415606b83\" target=\"_blank\" rel=\"noopener\">WATCH THE WEBINAR<\/a><\/p>\n<hr \/>\n<p><span class=\"TextRun SCXW174010755 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW174010755 BCX0\">A<\/span><span class=\"NormalTextRun SCXW174010755 BCX0\">utomation <\/span><span class=\"NormalTextRun SCXW174010755 BCX0\">in business is now <\/span><span class=\"NormalTextRun SCXW174010755 BCX0\">a strategic necessity. From reducing costs and improving accuracy to accelerating service delivery and boosting employee productivity, automation promises impressive outcomes.\u00a0<\/span><\/span><span class=\"TextRun SCXW249846659 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW249846659 BCX0\">I<\/span><span class=\"NormalTextRun SCXW249846659 BCX0\">t\u2019s no surprise that vendors in the automation space are quick to highlight how their platforms<\/span> <span class=\"NormalTextRun SCXW249846659 BCX0\">\u2014<\/span> <span class=\"NormalTextRun SCXW249846659 BCX0\">whether <\/span><a href=\"https:\/\/centricconsulting.com\/blog\/how-rpa-and-ai-agents-unlock-the-true-potential-of-business-processes_nbp\/\"><span class=\"NormalTextRun SCXW249846659 BCX0\">robotic process automation <\/span><\/a><span class=\"NormalTextRun SCXW249846659 BCX0\">(<\/span><span class=\"NormalTextRun SCXW249846659 BCX0\">RPA<\/span><span class=\"NormalTextRun SCXW249846659 BCX0\">) or <\/span><span class=\"NormalTextRun SCXW249846659 BCX0\"><a href=\"https:\/\/www.uipath.com\/automation\/business-process-automation\" target=\"_blank\" rel=\"noopener\">business process management<\/a> (BPM) <\/span><span class=\"NormalTextRun SCXW249846659 BCX0\">\u2014<\/span> <span class=\"NormalTextRun SCXW249846659 BCX0\">can solve all your problems.<\/span><\/span><span class=\"EOP SCXW249846659 BCX0\" data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><strong><span class=\"TextRun SCXW15082897 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW15082897 BCX0\">But here\u2019s the hard truth<\/span><\/span><span class=\"TextRun SCXW15082897 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW15082897 BCX0\">: <\/span><\/span><span class=\"TextRun SCXW15082897 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW15082897 BCX0\">most automation platforms won\u2019t satisfy your business\u2019s holistic needs.<\/span><\/span><span class=\"EOP SCXW15082897 BCX0\" data-ccp-props=\"{}\">\u00a0<\/span><\/strong><\/p>\n<p><span data-contrast=\"auto\">Why? Because automation success isn\u2019t simply about the software. It\u2019s about the strategy behind how you use it. <\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\"><a href=\"https:\/\/centricconsulting.com\/blog\/6-catalysts-of-ai-for-process-automation-for-operational-excellence_nbp\/\">Automation<\/a> software vendors are, understandably, focused on selling their solutions. But that often means critical factors get left out of the conversation, especially those that fall outside their platform\u2019s capabilities.\u00a0<\/span><\/p>\n<h2><span class=\"TextRun SCXW161540624 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW161540624 BCX0\" data-ccp-parastyle=\"heading 3\">The Automation Hype vs. Reality<\/span><\/span><span class=\"EOP SCXW161540624 BCX0\" data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:160,&quot;335559739&quot;:80}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">Software vendors are excellent at showcasing the possibilities of automation, especially RPA. Demos are sleek, outcomes are bold, and promises are high. But behind the scenes, many companies struggle to realize automation&#8217;s full value. The reason often comes from misaligned expectations and a lack of strategic planning.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">Many organizations jump into automation without understanding whether they need task-level automation, workflow orchestration, or full process optimization.<\/span><\/b><span data-contrast=\"auto\"> The result? Tools that don\u2019t scale, bots that break, or processes that don\u2019t <\/span>improve<i><span data-contrast=\"auto\">.<\/span><\/i><\/p>\n<p><span data-contrast=\"auto\">While platforms can play a crucial role in your success, it\u2019s not something you can buy off the shelf. You need an automation roadmap rooted in your unique business context, not just another complex tool.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h2><span class=\"TextRun SCXW54313479 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW54313479 BCX0\" data-ccp-parastyle=\"heading 3\">Understanding BPM and RPA<\/span><span class=\"NormalTextRun SCXW54313479 BCX0\" data-ccp-parastyle=\"heading 3\">: <\/span><span class=\"NormalTextRun SCXW54313479 BCX0\" data-ccp-parastyle=\"heading 3\">How They Work Together<\/span><\/span><span class=\"EOP SCXW54313479 BCX0\" data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:160,&quot;335559739&quot;:80}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">Too often, BPM and RPA are seen as competing solutions. However, they serve different functions and are even more powerful when combined. <\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"4\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">RPA <\/span><\/b><span data-contrast=\"auto\">is great for automating repetitive, rules-based tasks. Think data entry, report generation, or transferring information between systems.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"4\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">BPM<\/span><\/b><span data-contrast=\"auto\">, on the other hand, focuses on end-to-end process orchestration, like managing how workflows across departments, systems and people.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-contrast=\"auto\">When used together, BPM provides structure and visibility, while RPA handles the tactical execution of specific tasks within the broader process.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><span data-contrast=\"auto\">But choosing the right platform, or blend of platforms, isn\u2019t simply about comparing features. It\u2019s about aligning technology with your goals, business maturity, operational pain points, and long-term roadmap.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h3>That\u2019s Where We Come In<\/h3>\n<p aria-level=\"2\"><span data-contrast=\"auto\"><strong>At Centric Consulting, we advise organizations to focus on process optimization before automation, carefully evaluate integration and scalability, and plan for long-term maintenance \u2014 areas often overlooked by software vendors.<\/strong> This approach ensures that BPM and RPA initiatives deliver measurable, sustainable business value.<\/span><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:160,&quot;335559739&quot;:80}\">\u00a0<\/span><\/p>\n<p aria-level=\"2\"><span data-contrast=\"auto\">Our Automation Capability Lead, <a href=\"https:\/\/centricconsulting.com\/blog\/author\/nick-rahn\/\"><strong>Nick Rahn<\/strong><\/a>, and Operational Excellence and <a href=\"https:\/\/centricconsulting.com\/news-and-events\/tracy-dixon-joins-elite-group-of-six-year-uipath-mvps\/\">UiPath Partnership Lead, <strong>Tracy Dixon<\/strong><\/a>, set the record straight in this 30-minute session.<\/span><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:160,&quot;335559739&quot;:80}\">\u00a0<\/span><\/p>\n<p aria-level=\"2\"><span data-contrast=\"auto\">They offer a pragmatic framework to help leaders move forward with confidence, clarity, and control. They also share real-life experiences, common pitfalls to avoid, and practical guidance on integrating automation into your operations without disruption.<\/span><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:160,&quot;335559739&quot;:80}\">\u00a0<\/span><\/p>\n<h2 aria-level=\"2\"><span class=\"TextRun SCXW192905182 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW192905182 BCX0\" data-ccp-parastyle=\"heading 2\">What You Will Learn<\/span><\/span><span class=\"EOP SCXW192905182 BCX0\" data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:160,&quot;335559739&quot;:80}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\"><strong>In this webinar<\/strong>, enterprise automation experts will help you determine the best solution for your automation goals and level of maturity. They\u2019ll also explain the benefits of\u202fcombining complementary RPA and BPM software engines\u202fto help your organization save time and money while freeing employees to do more valuable work.<\/span><\/p>\n<p><b><span data-contrast=\"auto\">Topics covered:<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">The difference between BPM and RPA<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"auto\">Primary challenges when selecting an automation platform<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"3\" data-aria-level=\"1\"><span data-contrast=\"auto\">Processes every company should automate<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"4\" data-aria-level=\"1\"><span data-contrast=\"auto\">Questions to ask automation vendors<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<h3>Who Should Watch This Webinar?<\/h3>\n<p><span data-contrast=\"auto\">This session is ideal for:<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"3\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Business leaders<\/span><\/b><span data-contrast=\"auto\"> looking to reduce operational inefficiencies<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"3\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"2\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">IT leaders<\/span><\/b><span data-contrast=\"auto\"> responsible for automation strategy and governance<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"3\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"3\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Operations managers<\/span><\/b><span data-contrast=\"auto\"> seeking end-to-end process visibility<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"3\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"4\" data-aria-level=\"1\"><b><span data-contrast=\"auto\"><a href=\"https:\/\/centricconsulting.com\/digital-transformation-consulting\/\">Digital transformation<\/a> leaders<\/span><\/b><span data-contrast=\"auto\"> focused on maximizing ROI<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-contrast=\"auto\">Whether evaluating your first automation tool or managing a mature program, this webinar will provide the clarity and direction you need to make smarter, future-ready decisions.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h2><span class=\"TextRun SCXW114093970 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW114093970 BCX0\" data-ccp-charstyle=\"Strong\">Make Automation Work <\/span><\/span><span class=\"TextRun SCXW114093970 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW114093970 BCX0\" data-ccp-charstyle=\"Emphasis\">for<\/span><\/span><span class=\"TextRun SCXW114093970 BCX0\" lang=\"EN-IN\" xml:lang=\"EN-IN\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW114093970 BCX0\" data-ccp-charstyle=\"Strong\"> You<\/span><span class=\"NormalTextRun SCXW114093970 BCX0\" data-ccp-charstyle=\"Strong\">, <\/span><span class=\"NormalTextRun SCXW114093970 BCX0\" data-ccp-charstyle=\"Strong\">Not the Other Way Around<\/span><\/span><span class=\"EOP SCXW114093970 BCX0\" data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:160,&quot;335559739&quot;:80}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">The future of automation isn\u2019t just about technology. It\u2019s about transformation. Transformation starts with asking the right questions, selecting the right approach, and building the right foundation.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">If you&#8217;re serious about driving real business value from automation \u2014 not merely implementing tools \u2014 this session is a must-watch.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p style=\"text-align: center;\"><a class=\"button\" href=\"https:\/\/vimeo.com\/745464541\/4415606b83\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"auto\">Watch the Webinar<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Many automation vendors claim they can solve your problems with robotic process automation (RPA) or business process management (BPM) systems.<\/p>\n","protected":false},"author":353,"featured_media":58816,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_oasis_is_in_workflow":0,"_oasis_original":0,"_oasis_task_priority":"2normal","_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"coauthors":[23647],"class_list":["post-37936","resources","type-resources","status-publish","has-post-thumbnail","hentry","resource-categories-webinars","orbitmedia_post_topic-business-process-management","orbitmedia_post_topic-process-automation"],"acf":[],"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/centricconsulting.com\/wp-json\/wp\/v2\/resources\/37936","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/centricconsulting.com\/wp-json\/wp\/v2\/resources"}],"about":[{"href":"https:\/\/centricconsulting.com\/wp-json\/wp\/v2\/types\/resources"}],"author":[{"embeddable":true,"href":"https:\/\/centricconsulting.com\/wp-json\/wp\/v2\/users\/353"}],"replies":[{"embeddable":true,"href":"https:\/\/centricconsulting.com\/wp-json\/wp\/v2\/comments?post=37936"}],"version-history":[{"count":9,"href":"https:\/\/centricconsulting.com\/wp-json\/wp\/v2\/resources\/37936\/revisions"}],"predecessor-version":[{"id":58818,"href":"https:\/\/centricconsulting.com\/wp-json\/wp\/v2\/resources\/37936\/revisions\/58818"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/centricconsulting.com\/wp-json\/wp\/v2\/media\/58816"}],"wp:attachment":[{"href":"https:\/\/centricconsulting.com\/wp-json\/wp\/v2\/media?parent=37936"}],"wp:term":[{"taxonomy":"author","embeddable":true,"href":"https:\/\/centricconsulting.com\/wp-json\/wp\/v2\/coauthors?post=37936"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}